We all love how Netflix recommends movies and how Amazon gives us great recommendations for books we would enjoy reading right? Here at outbrain we are doing the same for blog and news content on the web. Information overload is real and growing as the amount of content on the web grows exponentially. We are committed to helping readers of blogs and news sites find the best content that is most relevant to them on a personal basis. This is very different than the commonly seen “related links” where everyone sees the same suggestions. Of course driving page views and new traffic to blogs and publisher sites are the so called benefits, but helping readers discover hidden gems is what drives us every day. Being bloggers ourselves we know the feeling of discovering great content and want to share this wonderful pleasure with the world.
By combining the collective intelligence of like-minded RSS/blog and news readers, we aim to save each outbrainer time by floating the content they would find most interesting. We don’t see a need for you to read something that 100 people like you thought was a waste of time.