Israeli motion-sensing device shakes up gaming industry

As reported by IVC

PrimeSense’s technology, at the heart of the hit new Microsoft Kinect device, aims to make remote controls obsolete.

Computer giant Microsoft announced this week that within 10 days of a November 4 launch date, it has sold 1 million units worldwide of its cutting-edge, hands-free Kinect gaming device.

But less known is that at the heart of the successful release is PrimeSense, a five-year-old Tel Aviv-based start-up company, responsible for the revolutionary 3D motion-sensing camera inside the Kinect. And, in no small part thanks to PrimeSense, the game console is on track to hit 5 million in sales by the end of the year.

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