As first published in The Times of Israel and reported in NoCamels:
Israeli biotechnology firm ElMindA – developers of the world’s first FDA-approved neural functional assessment tool to visualize serious brain trauma and illnesses – has been named one of the 49 most innovative start-ups in the world by the World Economic Forum.
The annual award is granted to companies “poised to have a significant impact on business and society,” and past recipients have included companies like Google (2001), Twitter (2010), AirBnB (2014), Dropbox (2011) and Kickstarter (2011).
Notable members of the committee choosing the companies include Arianna Huffington (founder, Huffington Post) and Henry Blodget (editor-in-chief, Business Insider). As a result, the WEF said, ElMindA and the other selected firms “will have access to the most influential and sought-after business and political network in the world, and be invited to the World Economic Forum’s ‘Summer Davos’ in Dalian, China, this September, or the Annual Meeting in Davos in January.”
While most brain monitoring systems require the invasive insertion of a sensor inside the head, ElMindA’s BNA takes its measurements using a sensor-laden futuristic looking “helmet” that contains dozens of electrodes to measure activity through the skull. The sensors are able to measure the electronic activity of the brain at different points, with each sensor recording the activity associated with a specific brain function – thought, memory, activity, etc.
The data can aid doctors in the profiling of brain function and changes in functionality, and can assist follow-up of changes in disease progression and/or response to therapeutic interventions. The system can thus detect the early stages of degenerative brain diseases like Alzheimer’s and Parkinson’s, and assist physicians in coming up with more effective treatment plans for brain disorders, like ADHD/ADD.